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開福萬達廣場
Kaifu Wanda Plaza
開福萬達廣場位于湖南省長沙市開福區,總建筑面積逾100萬平方米,是長沙市級的大型商業和地標中心。基于項目龐大的體量與紛繁的業態,在設置不同層級導示系統的基礎上,對每一類的標識進行創新規劃。室外導示系統方面,結合項目超高層時尚玻璃幕墻的建筑特征,采用與立面呼應的建筑造型底紋;室內導示系統方面,不同區域的標識與電子屏、大型展示欄等功能結合,有效導引消費者購物消費的同時,讓整個導示系統與室內外環境有效融合。
Kaifu Wanda Plaza is located in the province of Changsha Kaifu District of Hunan City, a total construction area of over 1 million square meters, is a large commercial and municipal Changsha landmark center. Based on the huge volume of the project and the complexity of the format, in the setting of different levels of guidance system based on the identification of each class of innovative planning. The outdoor guide system, combined with the characteristics of high-rise building projects are glass curtain wall, the building shape and facade shading echo; indoor guide system, different regions of the identification and display of large electronic screen, bar function combination, effectively guide consumers shopping consumption at the same time, let the whole guide effective fusion system and indoor display external environment.
導視標識設計 - 商業領域 - 湖南長沙
掃碼關注盛和美公眾平臺